Join the beta

SaaS metrics

SaaS metrics, with costs included.

MRR and churn are half the story when AI is a third of your cost of goods. Glow puts gross margin after AI and hosting next to the usual SaaS metrics, for every product you run.

What you see

MRR, churn, ARPU

From Stripe, per product, even when several products share one Stripe account.

Gross margin after AI

Revenue minus AI and hosting, so you know whether growth is profitable.

Cohorts that matter

Which month’s customers stick, and which plan they started on.

Explained changes

“Churn up 2.1 points: 6 customers on the old Starter plan left after the price change.”

What it sounds like

Margin watchSprout margin 71% → 58% in 30 days

Photo-diagnosis AI cost +$1,900 · 2 customers on unlimited plans drive 64% of it

How it works

Connect read-only keys

Stripe, your AI providers, Google, Cloudflare and your bank or cards. Each key is sealed the moment you save it and never shown again.

Glow maps them to products

It suggests a product tree from what it finds: which Stripe prices, API keys, domains and projects belong to which product.

Read one briefing a day

Every morning: what changed, why, and the one thing worth doing about it. Ask Glow anything in between.

What it connects to

Related

Questions, answered

Is Glow as deep as ChartMogul or Baremetrics?

For subscription analytics alone, they go deeper. Glow adds costs, AI spend, SEO and agents per product. Glow vs ChartMogul.

Light up your numbers.

Join the beta. Connect Stripe and one AI key, and see every product’s money in, money out and AI bill in about a minute.

One email when your invite is ready. No spam, unsubscribe any time.

  • Read-only keys
  • Never shown again
  • 2FA + Face ID
  • 7-day trial